
The Creative Mom's Guide to Finding Time for Your Business (Even When You Feel Like You Have None!)
The Creative Mom's Guide to Finding Time for Your Business (Even When You Feel Like You Have None!)
Let me guess – you've got amazing creative ideas swirling around in your head, but between snack requests, diaper changes, and the never-ending laundry pile, you feel like there's absolutely NO time to turn those ideas into a real business.
I hear you, mama. I've been there.
Two years ago, I was convinced I needed magical 8-hour work days to build anything meaningful. I had a toddler who treated naps like suggestions and a baby who seemed allergic to sleep unless he was laying on me. Building a business felt impossible.
But here's what I discovered: You don't need huge blocks of time. You just need to find the small pockets hiding in your day.
The Truth About "Perfect" Business Time
Can we be honest for a second? That fantasy of sitting at a pristine desk with your favorite coffee, working uninterrupted for hours? It's not happening anytime soon.
And that's actually GOOD news!
Some of my biggest business breakthroughs happened during those chaotic mom moments:
I wrote my best Instagram post while my daughter watched Bluey
I landed my first high ticket client during a 20-minute playground visit
I created my signature course outline while folding laundry at 10 PM & talking into my phone
The secret isn't finding perfect time – it's making imperfect time work.
Where Your Business Time Is Actually Hiding
The Morning Magic Window
Before your kids wake up, there's usually a sweet spot. Even 15 minutes before they wake up can become your daily business-building habit.
Try this: Set your alarm 20 minutes earlier tomorrow. Use that time to write one social media post or respond to customer emails. It's amazing what you can accomplish when your mind is fresh and the house is quiet.
Screen Time = Your Business Time
Let's drop the mom guilt for a second. Your kids' screen time can absolutely be your productive time.
While they're absorbed in their show, you can:
Draft email newsletters
Create Pinterest graphics
Research your target market
Plan your content calendar
Pro tip: Set up your workspace near where they're watching. You're still present, but you're also building your future.
The Power of "Supervision Mode"
You know those times when your kids are playing independently but you need to stay nearby? Bath time for older kids, playground visits, or when they're doing puzzles?
This is pure gold for certain business tasks:
Brainstorming new product ideas
Listening to business podcasts
Making quick voice memos of inspiration
Scrolling through potential customers' social media (market research!)
Nap Time Reality Check
If your kids still nap, you've hit the jackpot! But even if nap time is just "quiet time in your room," that 30-60 minutes can transform your business.
Instead of scrolling your phone or cleaning (the dishes can wait!), try:
Writing blog post outlines
Creating one piece of content
Updating your website
Following up with potential clients

The "Pocket Time" Game-Changer
Here's the mindset shift that changed everything for me: 15 focused minutes beats 2 hours of distraction every single time.
Start tracking your "pocket time" for one day:
How long does your coffee take to brew? (5 minutes of email checking)
Time spent in pickup lines? (Perfect for planning content)
Kids eating breakfast independently? (Social media posting time)
Waiting at appointments? (Customer research on your phone)
You'll be shocked at how these tiny moments add up to real business-building time.
Making It Actually Work
Start Stupidly Small
Don't try to revolutionize your entire schedule overnight. Pick ONE 15-minute pocket and dedicate it to ONE business task for a week. That's it.
Success breeds success. Once that becomes a habit, add another pocket.
Prepare for Pocket Time
Keep a simple list on your phone of "15-minute business tasks" so you're never wondering what to do when opportunity strikes:
Write 3 Instagram captions
Research 5 potential customers
Update one page on your website
Plan tomorrow's social media post
Listen to half a business podcast episode
Give Yourself Grace
Some days, your kids will need you more. Some weeks will be chaos. That's not failure – that's motherhood.
The goal isn't perfection; it's progress. Even if you only get two 15-minute business sessions in this week, that's 30 minutes more than last week!
Your Time Is There – You Just Need to See It
The most successful creative moms I know aren't the ones with the most time. They're the ones who got really good at using the time they have.
Your business doesn't need perfect conditions to grow. It needs a determined mom who's willing to work with what she's got.